Exploring the world of visual communications

Redefining Urban Spaces with smart technology
by Jennifer DeMarco | January 16, 2024 | blog
Redefining Urban Spaces: The Power of Smart Mixed-Use Environments

In today’s dynamic urban landscape, traditional single-purpose buildings and districts must meet modern audiences’ multifaceted needs and expectations. As people seek immersive in-person experiences, urban environments must transform into destinations that offer meaningful encounters, making navigating bustling cityscapes worthwhile. Mixed-Use Developments: A New Urban Paradigm Mixed-use developments have emerged as a groundbreaking solution that aligns… View Article

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hybrid retail with shopper utilizing digital display
by Jennifer DeMarco | January 9, 2024 | blog
6 Principles for Customer Engagement in Hybrid Retail

“Hybrid retail” combines physical and digital aspects of shopping to create a more seamless and engaging experience. Here are six ways hybrid retail is disrupting traditional retail stores: Personalization: By leveraging data and technology, businesses can create personalized shopping experiences tailored to their customer’s interests and needs. Convenience: In the age of online shopping, customers… View Article

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Navigating the Future: AI-powered Digital Signage Trends for 2024
by Jennifer DeMarco | January 2, 2024 | blog
Navigating the Future: AI-powered Digital Signage Trends for 2024

As we enter the new year, digital signage is going to be drastically transformed by advancements in Artificial Intelligence (AI). At BLR, we’re excited to kick off 2024 with a glimpse into the cutting-edge trends that will redefine the landscape of visual communication. AI-Infused Personalization: Dive into the power of personalized experiences with AI-driven content…. View Article

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AI-Driven Digital Signage: Transforming Engagement and Efficiency
by Jennifer DeMarco | December 26, 2023 | blog
AI-Driven Digital Signage: Transforming Engagement and Efficiency

AI technology has ushered in a new era of possibilities in digital signage. One significant application is Automated Content Creation. AI automates tasks like generating visuals, videos, and text for digital signage. Restaurants can utilize AI-based digital signage software to create visually appealing menu boards that resonate with their brand identity in real time, saving… View Article

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Inclusivity and diversity in the workplace
by Jennifer DeMarco | December 19, 2023 | blog
Designing for Inclusivity: A Key Pillar of Transformation

Organizations are reimagining their workplaces to adapt to changing business needs and employee expectations. JLL produced a white paper examining the workplace and how organizations can define their office space in the new hybrid era. Challenges in a Shifting Landscape: Faced with exponential growth and a competitive talent market, a non-profit aimed to implement a… View Article

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Ring in the New Year with Digital signage brilliance
by Jennifer DeMarco | December 12, 2023 | blog
Ring in the New Year with Digital Signage Brilliance

As we bid farewell to another year and welcome the promise of a new one, it’s time to start thinking about how you can make your New Year’s celebrations genuinely memorable. Whether planning a party, hosting an event, or simply wanting to spread the New Year’s spirit, digital signage can be your key to creating… View Article

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