digital content

quote on how people remember
by blrsignsystems | June 11, 2019 | blog
Interactive Content Grabs Attention

People remember 10% of what they read, 20% of what they hear, 30% of what they see and 80% of what they experience. Interactive digital displays are an impactful way for customers to remember your business and brand. Interactive content grabs attention better than static content and helps to convert visitors into customers. Since people remember… View Article

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time lapse of cars driving over highway
by blrsignsystems | May 28, 2019 | blog
Smart Cities Will Keep Customers Happy

According to Digital Signage Today, “As of 2018, 55 percent of the world’s population live in urban areas. This is set to rise to 68 percent by 2050. That’s an extra 2.5 billion people looking for homes, services and jobs in our already crowded urban centers.” Imagine your favorite, local restaurant will now be flooded… View Article

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close up person using touch screen
by blrsignsystems | March 12, 2019 | blog
3 Types of Wayfinding Displays

There are 3 main types of wayfinding displays that are utilized throughout the control. These include: digital static wayfinding, interactive wayfinding, and 3D wayfinding. Let’s discuss what these options include: Digital Static Wayfinding Digital static wayfinding displays provide visitors a point of reference through an electronic map.  Visitors are able to locate various places throughout… View Article

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robot next to chalkboard that says 'artificial intelligence'
by blrsignsystems | February 26, 2019 | blog
6 Ways You’ll Attract Potential Customers With Digital Signage

Not many people seem to shop at malls or retail shops as much as they used to, due to convenient online shopping at home. But, if you do shop at a mall or strip mall, wouldn’t a digital display catch your eye? Here are some ways to attract potential customers: Brand Advertising A video showing popular… View Article

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by blrsignsystems | February 5, 2019 | blog
DSE 2018 APEX Award Nominee: Coca-Cola

Coca-Cola had to obtain three patents while developing this innovative technology that consists of 1,715 robotic LED cubes that can be choreographed and paired with digital content. They were awarded two Guinness World records for the sign: 3D Robotic Billboard and the largest 3D robotic billboard!

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boy with megaphone
by blrsignsystems | January 22, 2019 | blog
Call to Action – 3 Things to Keep in Mind

Your call to action is a key piece of information that should be in your digital signage strategy.  Here’s some quick tips for creating a well-thought out CTA (Call To Action)  — MAKE IT EASY TO SEE — Don’t let your call to action be lost in additional text or pictures. Allow the Call to… View Article

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