Cut Waiting Room Distress!
Think about the last time you were in a waiting room for a doctor appointment or office meeting. How long were you in the waiting room – and how long did it FEEL like you were in the waiting room? Chances are it felt like you were sitting in the waiting room longer than you actually were.
Perceived waiting time is generally more than the actual time – but that time tends to feel like torture! Digital signage is now being used to help reduce the perceived wait time. Here’s some items an office could display on their digital signage:
- Welcome message
- Check-in instructions
- Approximate wait times
- Building directory and navigation information
- Staff recognition
- General information about the business
Need help implementing digital signage or creating a marketing strategy? Contact BLR for a free quote!