Taco John’s Reports Sales increase after Menu-board Test
Taco John’s has been adding new menu boards in-store and at the drive-thru and testing new designs since January, 2014. They have announced a 12% increase in EZ Combo Meals since converting to digital menu boards. The new menus have two panels and have simplified the ordering process for guests.
“Our guests love the new visuals on our drive-thru and interior menu boards,” Renée Middleton, vice president of marketing, said in the release. “It really simplifies the menu, catches their eye and brings more attention to the Taco John’s EZ Combos.”
Contact BLR to find out how we can help you convert your drive-thru menu displays.