1. Integrate Digital Signage with Current Marketing Materials. During your initial stages for planning to implement digital signage, make sure to think about the full scope of your design. Your new digital signage should fit in seamlessly with your brand’s existing design elements and brand messaging. Don’t forget who you’re targeting! 2. Make it Move!… View Article
You’ve started a business and you’ve been considering your advertising options. But, which one will work the best for your business? How do you measure the Return On your Investment…especially on advertising methods that don’t necessarily have a direct link to your business for measurement purposes? Here’s some insight inspired by the Digital Signage Today article, How… View Article
Digital signage has many applications to tell a story, while helping to improve the experience of customers while they wait. BLR Visual Communications worked with one national health care provider who is constantly striving to improve the relationship between their doctors and their members. A part of that effort now includes a network of digital… View Article
Flextronics (located in Milpitas, California) is a global leader in design, manufacturing and distribution services. They were looking for ways to get the most out of their new Customer Briefing Centers. How should they demonstrate their cutting edge solutions and services? How should they visually display their innovative approach and capabilities? How could they make their… View Article
BLR Visual Communications’ Digital Signage business continues to grow at a brisk pace as well as draw attention from some industry heavy weights. Intel Corporation recently profiled a collaborative effort in their Technical Partner Program that included BLR Visual Communications. Click here to read the article, From white box to sign box, systems builder grows an… View Article
1. What are your communication goals? In other words, what would you like to accomplish by implementing digital signage? Is it to communicate information, to entertain, to “wow” your viewers? This is where you have to decide what type of content you want to display. Will it be static photos or moving video? News tidbits,… View Article