Beer Coolers that Measure Beer Temperature?!
In the past, BLR has written about the Neiman Marcus Memory Mirror found inside their dressing rooms and the Heinekin Beer Coolers that Use Digital Signate to Engage Guests. And as technology continues to advance, more and more companies are joining the trend of branding through digital signage. These displays and tactics are huge factors in increasing sales over the competition who is sticking with the ‘old ways’.
The latest company to join the digital trend is Budweiser with beer cooler doors that can measure temperature and turn into screens that display branded videos, graphics and animations customized to the region of the country. Here’s a sneak peak: